Approximately $400 billion is lost annually between harvest and the retail market—and a substantial portion of that can likely be blamed on temperature or humidity excursions.
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Behind every juicy piece of fruit and crisp vegetable lies a carefully orchestrated process of transportation and shipping—connecting farmers, distributors, retailers, and consumers worldwide. These stakeholders demand end-to-end visibility throughout the supply chain—because without it, they risk massive waste and loss, dissatisfied customers, and a damaged reputation.
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This free guide from Tive—”Produce Transportation 101: A Temperature & Humidity Guide for Fruits & Vegetables”—explores the intricacies of fresh produce transportation, sheds light on the key players involved, and addresses the challenges faced along the way.