CUSTOMER STORIES

CoolIT: Protecting High-Value Server Shipments with Tive

November 24, 2025

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“We need complete confidence that they will arrive safely, every single time, and Tive gives us that.”

- Rob Tychkowsky, Director of Procurement & Planning, CoolIT

Fewer Claims, Fewer Headaches

CoolIT’s liquid cooling technology plays a crucial role in enabling efficiency and reliability for some of the world’s largest data centers and IT infrastructure providers. Because these cooling systems are mission-critical and extremely valuable, protecting them during transit is essential. A single damaged or delayed shipment could result in significant costs and disruption—not just for CoolIT, but for the customers who depend on their solutions to keep servers performing at peak levels.

“Our cooling systems are the backbone of some of the most advanced data centers in the world. We simply can’t afford to have these shipments delayed or damaged.”

Minimizing Risk & Preventing Product Damage

Shipping server cooling systems around the world presents a host of challenges. This valuable cargo travels across multiple modes of transportation—including air, ocean, and ground—often crossing borders and passing through several handling points. At each stage, there is risk of delay, mishandling, temperature fluctuation, or shock events. For CoolIT, even a minor incident can have outsized consequences. If a shipment doesn’t arrive on time, for example, a data center installation might get delayed. If equipment is damaged, replacement costs can be steep. To prevent incidents like this from occurring, CoolIT needed a real-time visibility tracking solution that offered assurance and accountability across their supply chain.

“When you’re shipping high-value equipment globally, there are so many things that are out of your control. Before Tive, we were often in the dark once a shipment left our dock. That lack of visibility was a huge challenge.”

Cloud Platform Provides Peace of Mind

For CoolIT, it’s more than just the trackers: another big benefit lies in the Tive dashboard. “I can open the platform and see exactly where our shipments are, how they’re being handled, and whether there are any risks,” Tychkowsky said. “That kind of real-time visibility has completely changed how we manage logistics.” Configurable alerts notify the team of any problems—whether it’s a rough handling event, an unexpected delay, or a temperature excursion. What does this mean for the team? It means they can immediately respond to issues, and can often prevent them from getting worse. This approach ensures that CoolIT’s shipments stay protected from departure to final delivery. “And the value isn’t just in the alerts—it’s in the analytics,” Tychkowsky continued. “Tive data helps us forecast potential risks, optimize our packaging protocols, and refine carrier partnerships. It’s become an integral part of our operations strategy.”

Reduced Risk. Increased Confidence.

Since adopting Tive, CoolIT eliminated the blind spots in its supply chain. Instead of waiting for updates from carriers, the team checks the dashboard to see exactly where shipments are—around the clock. This level of visibility reduces employee stress, and inspires customer confidence. CoolIT also benefits from the improved accountability provided by Tive. When a shipment experiences an excursion, the data collected by the Solo 5G trackers helps pinpoint exactly where the problem occurred—which leads to fewer disputes and reduced claims.

“We’ve reduced shipment-related claims by more than 30% since we started using Tive. And equally important, we now have concrete KPIs—like average shock events per lane—that we can use to negotiate with carriers as we continuously improve our logistics network.”

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Setting a High Standard in Logistics

For CoolIT, it’s more than just the trackers: another big benefit lies in the Tive dashboard. “I can open the platform and see exactly where our shipments are, how they’re being handled, and whether there are any risks,” Tychkowsky said. “That kind of real-time visibility has completely changed how we manage logistics.” Configurable alerts notify the team of any problems—whether it’s a rough handling event, an unexpected delay, or a temperature excursion. What does this mean for the team? It means they can immediately respond to issues, and can often prevent them from getting worse. This approach ensures that CoolIT’s shipments stay protected from departure to final delivery. “And the value isn’t just in the alerts—it’s in the analytics,” Tychkowsky continued. “Tive data helps us forecast potential risks, optimize our packaging protocols, and refine carrier partnerships. It’s become an integral part of our operations strategy.”

“Tive gives us peace of mind, and that’s invaluable. No matter where in the world our systems are headed, we know they’re protected. That’s the kind of assurance we need to keep delivering for our customers.”

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