“A pharmaceutical shipment was placed in the wrong temperature-controlled room: +15 - +25 instead of +2 - +8. The Tive tracker sent an alert, and within one or two hours the situation was corrected. There was no damage to the cargo.”
As part of its long-term digitalization strategy, LOT Cargo wanted to elevate shipment visibility and risk mitigation for its most sensitive and high-value cargo. “For us, IoT is not a trend. It is a strategic pillar,” said Michal Grochowski, Cargo & Mail Director, emphasizing LOT Cargo’s commitment to innovation. “Our ambition is very clear: to have the best track-and-trace offering on the market, built step by step and aligned with our long-term strategy.” To achieve that goal, the airline now offers customers the option to equip shipments with Tive Solo Lite trackers directly at its Warsaw (WAW) hub, delivering real-time location, temperature, and light exposure data with a single click.
“What mattered most to us was real-time, live location data and temperature monitoring. These features were non-negotiable.”
LOT Cargo’s selection process was deliberate, shaped by both prior experience and internal readiness. The team had evaluated Tive’s real-time tracking devices before the RFP, and when LOT Cargo was ready to move forward with a formal RFP process, Tive was invited alongside other vendors. “When we finally started the RFP, I made sure Tive was included,” said Witkowski. “We liked the platform because it was clear and easy to navigate. During the trial with the Solo Lite, we saw that Tive was the right solution for us.”
“We were looking for a partner who understands our strategy and our market, not someone trying to sell a one-size-fits-all solution. Tive showed flexibility, fairness, and a clear understanding of how we want to build our products.”
One of the most immediate benefits of real-time tracking is the ability to intervene before minor issues turn into costly claims, especially for pharmaceutical and perishable shipments. Witkowski recalled a real-world example: “A pharmaceutical shipment was placed in the wrong temperature-controlled room: +15 - +25 instead of +2 - +8. Tive tracker, which was placed on the shipment by the shipper, sent an alert, and within one or two hours the situation was corrected. There was no damage to the cargo.”
“That’s the value of live monitoring,” added Grochowski. “We are pioneers in many areas, including CEIV Pharma, Lithium Batteries, Live Animals, and with pioneering comes responsibility. IoT enables us to protect our cargo proactively, not reactively.”
LOT Cargo views real-time tracking as a premium, value-added service for customers shipping especially critical goods, including pharmaceuticals, aerospace components, and automotive parts. “Tive is a value-added service,” said Witkowski. “For our customers, it changes the conversation completely. When they ask, ‘Can you put a tracker on this shipment right now?’—our answer is yes.” Grochowski sees the offering as a way to defend and strengthen LOT Cargo’s market position. “We don’t compete by being average,” he said. “We compete by offering unique, high-value solutions. This helps us protect our business, justify premium pricing, and offer something consolidators simply can’t.”
Beyond the hardware itself, LOT Cargo was impressed by the usability of the Tive platform and the responsiveness of the Tive team. “What exceeded our expectations was how easy to use the platform is,” said Witkowski. “Generating tracking links, setting parameters, sharing visibility—it’s all very easy. And the response time from the Tive team has been excellent from day one.” Grochowski echoed the importance of collaboration as LOT Cargo continues to evolve its digital offerings. “This is just the beginning,” he said. “Integration, product design, and customer experience all matter. Tive is on the list of partners who can grow with us as we build truly airline-owned digital products.”
By partnering with Tive, LOT Cargo is transforming real-time visibility into a strategic advantage to reduce risk, protect high-value shipments, and deliver differentiated services that align with its long-term vision of digital leadership in air cargo.
